There is truth in the idea that marketing is evil. Many holistic or spiritual practitioners or businesses in my realm have veered away from any sort of marketing or advertising, either because they get overwhelmed with it, don’t understand where to start, OR just think they don’t need it. The “build it and they will come” mentality is NOT helpful to any business.
Marketing is Promotion. Promotion is telling people about what you Love. And if you don’t love what you do, you’re not going to want to tell people about it, right? When you have a service or product, there is SOME sort of marketing needed, even if it’s word of mouth. But in today’s world, you want to stand out so that you can SHINE your light and the heart of your business. Whether it’s through Facebook or a website or email list, you can still maintain an intent of sharing with heart while still promoting yourself.
And there is MUCH more to it than just finding the right marketing avenue.
Want to know more?
I did a 40+ minute webinar last night that explains the 4 reasons why you SHOULD be marketing your spiritual business (or ANY business).
http://bit.ly/1fIQtaT is where you can watch the full video.
What resonates with this webinar for you? Will you look at marketing differently now?